Happy New Year! 2015 was a fabulous year, but it’s time to move on to 2016. With that being said, I’m announcing my long-awaited retirement and wish to share that RVLife.com has been acquired by Social Knowledge, which also operates other RV industry websites such as www.RVParkReviews.com and www.irv2.com. I am excited to see what […]
I’d like to share a fun story with you about RV Life magazine. Last spring we received an email from Anne Stimac of A-MAC Placement, who handles product and brand placement in movies ready to be filmed. She had googled “RV magazines” and RVLife.com showed up at the top of the search results. Anne checked out our website and went through the digital edition of the magazine. She then contacted us for a few back copies of RV Life to use in a movie being filmed in Oklahoma called “Rudderless.”
The director of the movie is the well-known actor William H. Macy, who also helped pen it with seasoned screenwriters Jeff Robison and Casey Twenter. It stars Billy Crudup as a grieving father who forms a band using his deceased son’s original music in an attempt to find peace after his tragic death.
As RV Life magazine rolls into its 30th year, it’s time to turn back the clock and start at the very beginning. Long, long ago in early 1984, Diesel Knudson was selling ads up and down the West Coast for the Fishermen’s News in Ballard, Washington. The commercial fishing industry was taking a huge hit and so was Fishermen’s News. Having been an avid RVer since his early 20s and with a family to support, Diesel thought up RV Life “out of thin air,” as I like to say.
Although the magazine was totally dependent on ad revenue, it was tough for Diesel to ask an RV dealer or RV manufacturer to advertise in a brand-new magazine. He got a lot of “no’s” and some “maybes,” but once in a while he’d get a “yes” so he built on that year after year. That is, until 1991, when the Gulf War began. RV manufacturers, remembering the oil embargo of 1976, promptly canceled all of their advertising upon whom RV Life relied for a majority of its advertising dollars. Somehow RV Life survived and thrived through the next 10 years.
I hope you’re having a safe and enjoyable summer living the RV lifestyle wherever you are, whether you’re heading to see family and friends, take in a unique destination, or attend a special event such as an RV rally—or all of the above. If you’re lucky enough to live in or visit the seven western states, you can find a free copy of RV Life at scores of distribution points. And if you’re really lucky, you’ll find yourself at one or more of the 100-plus rallies where we send the magazine for the attendees to enjoy and to take home to share with others.
By Diesel Knudson
RV Life Magazine was born in June of 1984 in a most unlikely location on the west wall of Fisherman’s Terminal in Ballard, Washington. Fisherman’s Terminal is where I was working for the Fisherman’s News, a commercial fishing publication. The boats of all of Alaska’s crab fishermen as well as every other conceivable commercial vessel were tied up in front of my office. Ballard is called Little Norway for a very good reason.
My love affair with a three-wheel vehicle started when I was just a little boy and received my first tricycle. Soon after, I abandoned my three-wheeler for two wheelers. Having owned countless bicycles and motorcycles over my lifetime, I consider myself an avid two-wheel enthusiast. Even today, I still own a multitude of mountain bikes, road bikes, a cruiser, a trick bike, and one Honda Shadow motorcycle as of last count.
We’re less than two months into our newly redesigned website (www.rvlife.com), and it’s really getting interesting, especially with our blogs. The one labeled “RV Life blog” is a potpourri of entries by our lively office staff. For instance, Karen Meredith, our office and accounting manager, flew from Seattle to Detroit with her husband, Dick, to buy an Airstream motorhome from a private party and bring it back to Seattle. She did four blog entries on their eventful “adventure.” Here’s an excerpt from the first one:
Our newly designed Website, www.rvlife.com , has finally launched RV Life magazine into the 21st century, even if we’re just a little bit late. Because there’s so much more to do, see and investigate now, it would literally take days to get through all the stories, articles and monthly columns. But what I’d like to do now is tell you a little bit about our three newest blogs at www.rvlife.com. To begin with, they’re really fun, very informative and interactive. Just click on “Blogs” on the menu bar and check out each one.
It’s a brand new day at RV Life magazine!
(As RV Life begins its 25th year, Publisher and Editorial Director Ron (Diesel) Knudson describes how the magazine has evolved.)
RV Life magazine was conceived in the most unlikely of places, the west wall of Fisherman’s Terminal in old Ballard, Washington, where the fishermen sold their fresh catch right off their fishing boats. I was the ad salesman for the Fisherman’s News, a bi-monthly tabloid newspaper covering the commercial fishing industry on the West Coast.