Demographics
|
Age: 3%  Under 40                        39%  40-59 58%  60 & Over                    Â
Gender: 73%  Male                            27%  Female                        Â
Marital Status: 91%  Married/Partnered          9%  Single                    Â
Work Status of Respondent: 33%  Work Full-Time              10%  Work Part-Time             57%  Retired                       Â
Work Status of Spouse/Partner: 30%  Work Full-Time              9%  Work Part-Time               52%  Retired                        9%  N/A                               Â
Annual Household Income: 49%Â Â Less than $75,000Â Â Â Â Â Â Â Â Â 45%Â Â $75,000-150,000Â Â Â Â Â Â Â Â Â Â Â 6%Â Â Over $150,000Â Â Â Â Â Â Â Â Â Â Â Â Â
Type of RV Owned: 34%  Class A Motorhome               22%  5th Wheel                         17%  Travel Trailer                      15%  Class C Motorhome          12%  Truck Camper                      5%  Other                       Â
Years Spent RVing or Camping: 39%  Less than 10 years         25%  11-24 years             36%  Over 25 years             Â
Time Spent RVing or Camping Annually: 10%  Less than 2 weeks       42%  2-6 weeks                19%  6-12 weeks               29%  12 weeks to full-timing  Â
Time Spent Traveling Outside of RVing or Camping Annually: 64%  Less than 2 weeks       27%  2-6 weeks                5%  6-12 weeks                4%  More than 12 weeks      Â
Favorite States for Destinations: 62%  Oregon                    54%  Washington               51%  Arizona                    37%  California                 34%  Utah                       25%  Nevada                    23%  Idaho                    Â
Favorite Activities When Traveling: 91%  Sightseeing                                  69%  Scenic Byways                               67%  Outdoors/Hiking/Walking                    55%  Local Events & Festivals                     45%  Dining Out                                   35%  Shopping                                     31%  Fishing                                        26%  Bicycling                                      15%  Motorcyling/ATVing                          14%  Golfing                              11%  Boating                                       Â
What Toys You Own: 91%  Computer/Laptop                            66%  Bicycles                                        48%  Fishing/Hunting Equipment                  32%  Boats/Kayaks/Canoes                        29%  Golf Clubs                                   21%  Metal Detectors                             15%  Motorcycles                            13%  ATVs                              Â
How will the economy affect your RV plans in the future? 62%  Little or no effect                            28%  Travel closer to home, but stay longer   14%  Travel more by RV and see the USA      13%  Modernize current RV and keep going   8%  Buy another RV                              Â
How Long Have You Been Reading RV Life Magazine? 23%  Less than 1 year                              54%  1-5 years                                      15%  6-15 years                                    8%  Over 15 years                                  Â
Are You Going to Continue Enjoying the RV Lifestyle? 98.9%  Yes                                              1.1%  No                             Â
94% support or patronize our advertisers • 79% find the RV Life Yellow Pages helpful
Updated 09/09 |
|
|
|
|
|
Subscribe to RV Life Magazine
|