Step aside Gatorade, there’s a new drink in town. Earlier this month, LifeAID Beverage Company introduced its golf-focused drink: GolferAID. Developed by a team of doctors, GolferAID is 100 percent natural and contains no artificial sweeteners, artificial colors, or caffeine. Each 12 oz. can contains a mere 45 calories and only nine grams of sugar from its sweetene
r – organic blue agave.
“GolferAID is not another energy drink or a one-size-fits-all sports drink” says company co-founder and CEO Orion Melehan. “Our effective golf beverage has been designed for one mission only: To improve golf performance from the inside out. From your golf swing to putting and even the enhancement of mental performance, regular consumption of our golf drink may be the best golf tip you’ll ever get.”
The company shares that GolferAID contains 2,691 Mg. of active ingredients in the form of vitamins and supplements targeted at enhancing the array of functions required while playing a round of golf, including power, focus, balance, endurance, and flexibility.
LifeAID Beverage Company intends to improve golf in another ways as well. Charitable giving plays a large part in LifeAID’s corporate philosophy. Five percent of the company’s net profits from the golf beverage are earmarked for charitable giving, which align with its corporate mission: To aid the body, aid the causes, and aid the life of its customers.
GolferAID is currently available at select courses on the West Coast. The company eventually will increase its distribution nationally in pro shops, course restaurants, and course snack bars, as well as major golf retail stores.
The LifeAID Beverage Company was founded this year with the aim of developing healthy functional drinks under a new beverage category: Focused Functional Beverages. The first of these products is GolferAID. The company web site also contains lots of golf tips on health, golf fitness information, and purchasing options. More details are available at www.golferaid.com.
Rick Stedman is an avid golfer, RVer, and writer who lives in Olympia, Washington. Rick writes a golf column, “The RV Golfer,” which is published every month in rvlife.com. He can be reached at rstedman@gmail.com.
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