Emerald Desert RV Resort in California’s Palm Desert was already one of the nation’s premier recreational vehicle destinations, but a three-year, multimillion-dollar improvement program is adding the ambiance and feel of a five-star hotel.
Sunland RV Resorts, which acquired the 251-site property in June, is investing more than $1 million in improvements this summer to provide a new level of elegance for snowbirds that arrive at the resort this fall.
The newly designed 1,200-square-foot lobby features a floor mosaic composed of tumbled marble, two shades of travertine and Vitoria Regia granite, while its custom-designed reception desk incorporates Sepelle wood veneer with a rich walnut finish and inlaid marble. Other furnishings include bronze finished light sconces, Raphia upholstered wall panels and rich-toned rattan seating groups.
“When people arrive at Emerald Desert RV Resort, they will enjoy a vacation resort experience as luxurious as any premier resort could provide,” said Deborah Elliott, a principal of San Diego-based ID Studios, which was tapped by Sunland to oversee the redesign effort.
“I think this whole property is going to be amazing,” Elliott continued. “It’s really being designed to make guests experience a warm, elegant place.”
Reza Paydar, president and CEO of Sunland RV Resorts, said, “We are committed to elevating Emerald Desert to become one of the finest recreational vehicle resorts in the country, with unparalleled amenities and the highest quality guest services.”
Improvements in the first phase include new furnishings and other enhancements to the pool area and fitness center. New state-of-the-art fitness equipment and new energy-efficient laundry facilities are also being installed.
Additional improvements planned for 2010 and 2011 include new decorations and furnishings for the resort’s clubhouse and ballroom; a sports and entertainment lounge; as well as construction of a pet park and grooming center. Additional services will include special event catering services and motorcoach washing and detailing services.
Emerald Desert RV Resort already has many substantial amenities and services, Paydar said, including an indoor and outdoor spa, poolside refreshments, a driving range and two putting greens, and a luxurious clubhouse and ballroom, which can be divided into smaller meeting halls for conferences and private parties. It also has individual, secure, temperature-controlled motorhome storage facilities. In addition, the resort has nine 1,600- to 2,000-square-foot villas that can be rented on a daily, extended-stay or seasonal basis.
“We’ve been eyeing this property for years,” Paydar said, adding that Emerald Desert nicely complements Sunland’s other Southern California resorts. Based in La Jolla, Sunland is one of the largest RV resort chains in California. Its holdings include Golden Village Palms RV Resort in Hemet, Escondido RV Resort in Escondido, San Diego RV Resort in La Mesa and Oak Creek RV Resort, Circle RV Resort and Vacationer RV Resort in El Cajon.
Information about Emerald Desert and the other Sunland RV resorts can be found online at www.sunlandrvresorts.com.